WHITE-LABEL PRODUCTION FOR AGENCIES

Your prototype, live in WordPress. In 72 hours.

We convert React projects from Lovable and static HTML/CSS/JS sites into a standalone WordPress block theme that stays pixel-identical to your design — and that your client edits by clicking. Fixed price. Completely white label — your client never sees us, you invoice them.

  • Your markup, kept 1:1
  • No page builder
  • WooCommerce ready
  • NDA on request
What the client gets: their own site, edited in WordPress — no developer, no redeploy.

LIVE DEMOS

Don’t take our word for it. Click around.

Real conversions, live on our infrastructure. Open the editor and try editing the content yourself — click any text or image on the live page and change it.

  • Soria & Antoine — wedding site — live demo
    Soria & Antoine — wedding siteLOVABLE → WP
  • Claire Hayes — personal coach — live demo
    Claire Hayes — personal coachHTML → WP
  • Amanda Rose — wedding photographer — live demo
    Amanda Rose — wedding photographerHTML → WP
  • Terra Studios — clothing e-shop — live demo
    Terra Studios — clothing e-shopWOOCOMMERCE

HOW IT WORKS

Three steps. No calls, no meetings.

  1. 01

    Send the HTML

    takes 2 minutes

    Zip file or Git repo with your Lovable export or static site. No brief needed.

  2. 02

    Free preview in 24 hours

    free, no commitment

    We convert the first fold and send you a live link on our staging. You see exactly what you’ll get before paying anything.

  3. 03

    Full delivery in 72 hours

    fixed price, invoiced to your agency

    Complete block theme delivered as a zip, ready to install. Pages, blog, forms, menus, SEO and redirects work with no plugin, our click-to-edit plugin included, documentation for your client.

THE DELIVERABLE

A theme your client can actually edit.

  • Standalone block theme

    Your design becomes a standard WordPress block theme, carried over 1:1. Pages, blog, forms, menus, SEO and redirects all work with no plugin installed.

  • Click-to-edit plugin (Lite) included

    Your client edits the live page by clicking on it. The free Lite edition ships with every conversion — GPL, no licence key, no phoning home — and deactivating it changes nothing about how the site renders.

  • WooCommerce ready

    Shops delivered with payments (Stripe, Mollie/iDEAL for NL/BE clients), shipping and VAT configured. Legal pages scaffolded.

  • Pixel-faithful

    We match the prototype, not “approximately”. Fonts, spacing, breakpoints, interactions.

  • Performance kept

    Clean markup, optimized assets, no builder bloat. Core Web Vitals stay green after the conversion.

  • White label by default

    Zero branding in the code or admin. Your logo in the theme header if you want it. NDA + non-solicitation agreement on request.

PRICING

Fixed prices. Invoice to your agency.

PROMOThe Pro plugin with a lifetime licence and updates, bundled with your conversion — first 10 agencies.

  • PROMO

    Theme without a shop

    €450€290

    up to 3 pages/templates

    • Standalone block theme, 1:1 with your design
    • Pages, blog, forms, menus, SEO, redirects — no plugin needed
    • Click-to-edit plugin (Lite) included
    • Pro plugin, lifetime licence + updates (promo)
    • Delivered in 72h
    • 1 revision round

    Each additional page+€70+€45

    Get a free preview
  • PROMO

    WooCommerce shop

    +€750+€490

    added to the base theme

    • Shop, cart, checkout, account templates
    • Payments + shipping configured (Stripe, Mollie/iDEAL)
    • Up to 50 products imported
    • Legal pages scaffolded

    Additional pages, same rate as without a shop+€70+€45

    Get a free preview

Struck prices are our standard EU rates — the promo price is what you actually pay.

Extra revision rounds: €35/hour.

Shop templates (product, category, cart, checkout, account) are part of the WooCommerce module and do not count towards the page total.

One conversion covers one project — reselling it as a product needs an extended licence, just ask.

Volume pricing from 3 conversions/month — ask us.

THE ELEPHANT IN THE ROOM

Yes, we also build websites. That’s exactly why we’re good at this.

24design.eu is the agency arm of BELNEM s.r.o. — a team that also builds and runs its own websites for direct clients. That is why our handovers work: we know what breaks when a client starts editing, so we deliver themes that survive real clients.

Your business stays yours:

  • We never contact your clients. Ever.
  • Agency work is strictly separated from our direct business.
  • We’ll sign an NDA with a non-solicitation clause before you send us anything — just ask.
  • Everything we deliver is your work as far as your client is concerned.

FAQ

Questions agencies ask us

What input formats do you accept?
React projects from Lovable, v0 or Bolt, and static HTML/CSS/JS (zip or repo). Tailwind, vanilla CSS, whatever — we handle it. We do not work from Figma files.
Is it really editable without your plugin?
Running and editing are two different things. The site itself doesn’t need the plugin: pages, blog, forms, menus, SEO and redirects are the theme’s own work, and deactivating it changes nothing on the front end — nothing breaks, ever. Editing, though, happens through the plugin — that’s the click-to-edit layer. The Lite edition ships free with every conversion and never expires, so it’s simply always there.
What’s the difference between the free plugin and Pro?
Lite is the free edition included with every conversion: click-to-edit, GPL, no licence key. Pro adds AI-assisted editing (bring-your-own-key via OpenRouter, so your client pays only their own usage — no subscription to us), edit history up to 300 changes, and Cloudflare Turnstile protection. Pro is a licensed edition, so the promo is the point: the first 10 agencies get a lifetime Pro licence with updates bundled into the conversion.
What happens if the Pro licence isn’t renewed?
Nothing breaks. The plugin stays installed and usable — only the Pro features (AI editing, the 300-change history, Turnstile) switch off, and it stops receiving updates until the licence is renewed. Click-to-edit keeps working, and the public site is untouched either way: the theme renders it, not the plugin.
Who owns the code?
Your agency. The theme is GPL and the source ships with it: run it, modify it, hand it to your client, no permission needed. The one case that needs a word with us first is selling the conversion on as a product — see the next answer.
Can we resell the converted theme on a marketplace?

Not under the standard agreement — the price buys a conversion for one project:

  • Your client runs the site as their own site. Fine, that is exactly what you bought.
  • Your client lists that theme for sale on a marketplace. Not covered.
  • You sell the conversion as a product — a marketplace listing, your own theme shop, a bundled starter theme. Not covered.

If you want either of the last two, talk to us first and we will agree an extended licence — and pass the same terms on to your client. Your design stays yours throughout; the extended licence covers our conversion work, not your design.

Do you work on our staging or yours?
On ours. We convert on our own staging and hand the finished theme over as a zip — you or your client install it. We never need access to your server.
What does the revision round include?
One consolidated list of fixes to the conversion (spacing, markup, block behavior). Bugs in the theme itself don’t count towards the round — we fix those free of charge, always. Further rounds beyond the first are billed at €35/hour, and new design work is quoted separately.
How do you handle invoicing from Slovakia?
We are a Slovak s.r.o. and we are not VAT-registered, so no VAT is ever added to the prices above — what you see is what you are invoiced. For companies in other EU countries the supply is reverse-charged (BTW verlegd / prenesenie daňovej povinnosti): you get a proper EU invoice quoting your VAT number and you account for the tax at home. Your accountant will know exactly what to do with it.
Can you keep hosting/maintaining the site?
That stays with you — it’s your client. We hand over and disappear. If you want us on standby for theme-level fixes, ask about a retainer.

FREE PREVIEW

Send the HTML. Get a live preview in 24 hours.

Free, no commitment. If you like what you see, full delivery is 72 hours away.

Prefer email? [email protected] · Reply within 24h on business days (Mon–Fri, 8:00–16:00 CET)